March 11, 2015
by COMPASS
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Research project completed – but it continues!

After a year of research time, we can now proudly present the final publication of the federal study “Regional building culture and tourism”. Together with our partner HJPplaner and the Federal Institute for Building, Urban Affairs and Spatial Development (BBSR), … Continue reading

January 7, 2015
by COMPASS
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Cross-border destination management

In a previous article we reported about the approaches in cross-border regions and the difficulty that positive projects and its respective indicators of success actually are not documented. There is no real exchange and best practice examples and Lessons Learned … Continue reading

December 17, 2014
by COMPASS
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The potential of a Conjoint Analysis in tourism research

An essential requirement for the success of a company is the profound knowledge of its customer’s needs and preferences. Market research is the tool for companies to investigate and analyze these preference structures of customers. Among the many different approaches … Continue reading

December 12, 2014
by COMPASS
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Successful closing event in Wittenberg with important impulses for Tourism and “Baukultur”

Last Friday, 5th December 2014, the closing event of the research project “Regional Building Culture and Tourism” took place in Wittenberg (Saxony-Anhalt). Despite busy schedules in December around 60 interested people found their way into a newly constructed, modern townhouse … Continue reading

December 8, 2014
by COMPASS
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Tourism and Peace project with Master students from Cologne Business School

Together with four students, Professor Dirk Reiser and the Peace Institute at the University of Klagenfurt represented by Cordula Wohlmuther, Compass has restarted the “Tourism and Peace” project. With the help of Bonnie Lewtas, Elisabeth Klemens, Xiaolu Zhang and Hanno … Continue reading