COMPASS in the German Bundestag

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The Tourism Committee of the German Bundestag (Geman Federal Parliament) deals with “Regional Building Culture and Tourism”. On the 11th of May, the research team of COMPASS and HJP Planer was invited to Berlin in order to present the research project “Regional Building Culture and Tourism” in front of the Tourism Committee of the German Bundestag. Head of division Gabriele Kautz of the Federal Construction Ministry (BMUB), Martina Leicher (COMPASS), project manager Anca Cârstean of the Federal Institute for Research on Building, Urban Affairs and Spatial Development (BBSR) and Dr. Frank Pflüger (HJPplaner) (in the picture from left to right) presented the methodical approach, the framework conditions and the concrete results of the one-year study.

Regional Building Culture and Tourism in the German BundestagThe representatives, tourism politics experts from different regions in Germany, showed general interest in the topic. In particular, they found it exciting that the connection of good planning and building in rural areas can create new perspectives and be “lived economic developement”. Also the fact that building culture not only means restructuring and preservation of historical monuments, but also something contemporary and avant-garde, and that in this case modern architecture can provide positive impulses.

The information that the forthcoming generation change will cause an upheaval in the German tourism sector was assimilated attentively. It should be used as a chance for new ideas and perspectives, also in the synergy of building culture and tourism. The study clearly showed that companies, which focus on regional construction and atmosphere, have a higher utilization and are able to position themselves better on the market.

The presentation was followed by a lively debate with questions and comments from all parliamentary groups. The debate often reflected the situation and problems in the own constituency of the representatives. In addition, the required (better) cooperation of both disciplines on provincial and federal level was discussed lively. With the recently established nationwide research field “Building Culture and Tourism – Cooperation in the Region” the Federal Construction Ministry has taken a big step towards the future development of rural areas.

Author: Martina Leicher

I am Managing Director of COMPASS and studied Geography and Ethnology at the Universlty of Cologne and Urban Development at the University of Bonn. My consultancy focus lies in destination management and tourism marketing, as well as in research with concentration on tourism & peace and sustainibility. Contact: leicher@compass-cbs.de, tel. +49 (0)221 29062838

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