Partnership between Rural Tourism Network, Kenya and COMPASS


COMPASS has signed a Memorandum of Understanding (MoU) with the Kenyan NGO Rural Tourism Network (RTN) in order to support sustainable and community-based tourism in Western Kenya.

RTN fosters the tourism development in a region of Kenya, which currently does not profit from the tourism sector. Western Kenya is characterized by the Victoria Lake and consists of a large number of attractions such as watersport activities, agro-tourism, cultural tourism and tours and safaris.

International hotels are still missing but a large number of homestays and community accommodations as well as camp sites offer a wide range of possibilities for individual travellers and groups. Here, the traveller can experience Africa off the beaten track.

RTN has formed a consortium of experienced companies and NGOs such as UNEP, Global Partnership for Sustainable Tourism (GPST), Green Earth Travel, Kenya Tourism Federation, CBI Netherlands and COMPASS with the mission to “provide quality tourism services, with the seal of our people and culture”.

RTNs mission is to “practice community-based rural tourism to help conserve our natural resources, mitigate effects of climate change, restore the integrity of ecosystems, strengthen our culture and increase employment and rural incomes through enhanced green economic growth.“

The specific tasks will be to develop further competitive, sustainable tourism products, train local entrepreneurs and staff, promote the destination on the international markets and support the local economy to unfold its touristic resources.

We are looking forward to a fruitful and interesting co-operation and wish RTN and its partners success within the following years.

Website of RTN:


Das Team von COMPASS widmet sich in diesem Blog inhaltlich den übergeordneten Themen Marketingbüro, Europa, Tourism & Peace, Nachhaltigkeit und Marktforschung.

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